Welcome 2009: Rough Ride Ends Fine? CRM
Posted by Glen Mund on Mon, Jan 05, 2009 @ 02:44 PM
by Denis Pombriant, CRM Buyer: The Essential Guide for CRM System Purchasers
Thinking about the future right now can bring about visions of gloom & doom for some, but CRM Buyer columnist Denis Pombriant sees a silver lining. If we're in a downswing now, that means an upswing is coming. Here's his take on how some CRM heavyweights are positioning themselves to drive ahead once the clouds clear.
What a great time to be thinking about the future. Seriously.
This is my last column of the year, and traditionally I try to forecast some movements in the market for the year ahead. This year it takes a special kind of fortitude to even read a piece like this, let alone write it, but if you think about it, this really ought to be a good time for prognosticating & for optimism.
I think it's good to remember that we are always in an economic cycle. Sometimes the cycle is favorable & sometimes, like now, you have to sail into the wind. Fine. Economic cycles begin & end with innnovation, and we are at a turning point politically & economically & perhaps even in technology -- time for innovation.
To read the complete article, click here: http://www.crmbuyer.com/story/Welcome-2009-Rough-Ride-Ends-Fine-65593.html